Founded Status Private. Employees Investors 5. Bandcamp General Information Description Developer of a music publishing platform designed to help music bands interact with fans and sell music. Ownership Status. Privately Held backing. Financing Status. Venture Capital-Backed. Primary Industry. Other Industries. Entertainment Software. Movies, Music and Entertainment. Primary Office. What you see here scratches the surface Request a free trial.
Want to dig into this profile? So we built Bandcamp to directly connect artists and their fans, and make it easy for fans to support artists equitably so that they can keep making music. Since we only make money when artists make a lot more money, our interests remain aligned with those of our community. Bandcamp is all about interaction — fans are invited to leave reviews, share their collections and send and receive messages from artists they follow.
With its artist-first business model, [Bandcamp] has become a player in the music streaming wars by celebrating niche communities while promising a radically transparent approach to royalties. The feeling has less to do with the fuzzy values of physical media versus digital goods but, instead, the relationship that these exchanges cultivate.
Greg Anderson, guitarist for Los Angeles drone-metal band Sunn O and co-founder of the label Southern Lord, says his band and label each usually make more per month through Bandcamp than from all streaming services combined. It is possible to build a different kind of environment for music online, one that subcultures can recognize as their own and maybe even use to thrive.
Inspired by the simplicity of blogging platforms like WordPress and Blogger, Diamond set out to correct what he saw as a lack in the available online resources for musicians.
Since premiering in , Bandcamp has been steadily growing, and has evolved into a robust nexus for music lovers of all stripes. Bandcamp appears to be the rare music industry player informed first and foremost by the musicians. One lesson the company seems to have learned from musicians is that there is power in staying small. Uploaded to Spotify in the s, it became more fodder for the endless churn of the algorithm.
By his calculations, in order to make the same money as one physical album sale to one fan, the band would need 47, plays on Spotify. And people say the internet is a bonanza for young bands …. But even for active bands with sizable fan bases and critical acclaim, the algorithm manages to turn thousands into pennies. But ever since releasing that album in July, their earlier, self-released EP Burning Desire to Draw Last Breath has also experienced a significant bump in listens.
According to Gulch guitarist Cole Kakimoto, in the last three months Burning Desire has been streamed on Spotify more than more than , times. The revenue for those hundreds of thousands of streams? Santa Cruz hardcore band Drain is in a similar situation. Launched as a digital music site, it has since become a merchandising powerhouse, connecting listeners with vinyl, CDs, cassettes and T-shirts.
Bandcamp, by comparison, was founded on a basic question, says year-old co-founder and Chief Executive Ethan Diamond. How do I do that and create that relationship with them? We only make money if the artist makes a whole lot more. That approach has made it the rarest of tech companies: a beloved business that upends the market while coming across like some combination of consummately curated record store, laudably progressive nonprofit group and supersize first-generation music blog.
As the plight of their favorite musicians spread across social media, fans were eager to help. Few artists voluntarily shout out the major platforms unless money is involved. By contrast, every time an independent artist complains about one of the corporate streaming services, a follower will no doubt guide them to Bandcamp. According to Bandcamp, which has 76 employees, in the past year fans have used the platform to buy 5 million digital albums, 2 million tracks, 1 million vinyl albums, , CDs, , cassettes and , T-shirts.
Hearing some of those headlines recited out loud, Diamond laughs. He learned the art of frugality as he and a friend were launching the web-based email service Oddpost in
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